Product photography digs up the creativity in the rough. It is not exactly what you think. It is so tricky to get the best outcome. When it comes to photographing jewelry, there are a handful of attempts that failed miserably.
As a newbie or experienced photographers, you must capture its fine details and control the unique colored gemstones’ reflective properties and smudges. In terms of jewelry, the photography background plays a vital role and helps to liven up the pieces of jewelry with exquisite details. They might accentuate your jewelry photos and videos on social media or eCommerce platforms.
There you’ll surely be awestruck at our attention-grabbing and innovative backgrounds for jewelry photography.
Why wait? Let’s walk through.
What you’ll learn in this article
The Importance of a Good Background for Jewelry Photos
Jewelry is an inextricably designed product. Every woman adores jewelry full-heartedly. So the primary target audience here is women. In this perspective, you must add your creative thoughts and, of course, be visually aesthetic. Otherwise, it surely might not work. One estimation shows that 93% of shoppers stare at the visual appearance and 90% feel that color attracts more new customers. Because as a photographer, you must beautify the jewelry photos that visually attract the customers because your ultimate goal is to sell.
But only the background has the power to do more of your work of attracting the eyeballs of customers. So let’s figure out the importance of a pretty background for jewelry photography.
- Jewelry appears to stand out if the background is perfectly matched.
- Create an effective jewelry composition with the use of a fine highlighted background this must create the overall mood of your photographic images.
- Bringing attention to the main subject.
- Using a background is the best way to show the jewelry pieces to potential customers what they look like.
- Don’t necessarily hire a model.
Background in jewelry photography is ultimately an important factor to be consistent in the style of a brand.
Background Ideas for Jewelry Photography: Perfect for Ecommerce
If you want your jewelry piece to become the star of the audience’s eyeballs, persuade them to buy it now! The best backgrounds aren’t something to be ignored. This is because it can make a huge difference.
Because selecting the best backgrounds for jewelry photography might produce lackluster or seductive photos. Now, let’s move through the background ideas for jewelry photography.
1. Pure White Background
Want beautifully contrasted and well-lit jewelry images?
If yes, there is no other choice but a white background. This is because it emphasizes the jewelry extraordinarily with consistency. The white background photos wipe out the interruptions and direct the audience’s focus on your subject point so that it won’t require extensive editing.
White background product photos must be compulsory when you surf different eCommerce marketplaces, including Amazon, Alibaba, eBay, and Walmart. This timeless, professional-looking background couldn’t distract the potential buyers.
Pro Tip: At least take three sides of white background shots for every piece of jewelry, especially with smaller items such as rings. This way, your customers can see jewelry pieces in full detail.
2. Blurry Background
While the busier background is in the process, use blurry options to make the jewelry piece captivating. Bring your subject point closer to the camera and further away from the background to get the blurry effect.
In that case, you will need to adjust the variable aperture wider to allow a more shallow depth of field. Otherwise, it won’t work accurately. You must have the best lens for jewelry photography or seek help from professionals or post-production studios to achieve the best outcomes.
Pro Tip: It can be more accessible when the background is seamless and moody, but a messy background may ruin the subject. If you want to beautify more with a cluttered background, add some filtering or blurry effects to the background
3. Color Background
A colored background carries out the feelings and emotions of the main subject instead of the black background, which creates a mysterious mood, while white infuses purity.
Play around with several shades to see which backgrounds might complement which types of jewelry.As a jewelry photographer, the colored background might make or break your creativity in jewelry photography.
4. Alternative Grey Background
The most timeless and classic background is the grey one. It allows the subject point on-focus. However, grey is not only grey; it has different kinds of tones that might be considered while photographing.
The darkest shades of grey are used to drag the audience’s attention to the main subject point, while lighter shades are used to identify your product in the queue of other variants. The lighter one is an excellent alternative to the white background and is widely used in several websites’ marketplace.
5.Gradient, Patterns, and Texture Background
The blending of gradients, patterns, and textures can create a beautiful background for jewelry photography. These gradients and textural effects could significantly affect brand consistency. Even if you can use clothing, acrylic board, or gradient papers as a background and change the lighting on subjects. Marble and woodsy background textures intensify the beauty of the jewelry even more.
You can even ask for help from any digital photo editing service provider. They undoubtedly produced trending images for your brand on social media and online shopping sites.
6. Branded Theme or Branded Background
Themed background is an experimental one. If the photographs belong to a brand, the pictures of the products should all be theme-based. So that can’t be replicated by any brand, and it might have a consistency that your customers easily recognize.
Branded and themed backgrounds are primarily designed and edited digitally. While using a theme, always keep the focus on your subject point. Jewelry pieces might not be distracted by props or different filters.
7. Shiny Bokeh Background
Bokeh is basically the most popular photogenic effect. It is created out of focus blurred with mirrorlike reflections that appear circular. The lens primarily determines this shape.
This is because the higher the number of aperture blades, the better-looking bokeh shape with no sharp edges is created, whereas the bokeh shape is hexagonal with the lower number of aperture blades. When it comes to branding jewelry items, the bokeh effect enhances the sparkling beauty of the products.
Pro Tip: Use this bokeh background for tiny pieces of jewelry, including ear cuffs, clusters, rings, nose pins, and so forth.
8. Use Natural Backgrounds
The natural background never has a destructive impact on your jewelry photographs. The surroundings of nature can be capable of taking fantastic shots. There are several types of natural elements that can be used as a natural background.
These include wood, graphite, black sand, leaves, and tree branches. This is because photos of more vivid and colorful jewellery are ideal for engagingly promoting your products on social media.
9. Reflective Backgrounds
A shiny background reflects the reflection onto the jewelry piece and adds some fascinating vibes. Using acrylic boards or glassy surfaces can be beautifully picturized and filled with some dramatic effects.
These backgrounds create the most fantastic jewelry pictures so that it will be easy to persuade the customers to purchase.
Pro Tips: Be careful about using a light source because jewelry pieces are more reflective, so the unwanted shadows and reflections have been seen. In that case, use a reflector that eliminates dissimilarities in wavelengths, intensities, and temperatures from the photos.
10. People and Context
Do you want to intrigue your audience to wear your photographed jewelry?
Exhibiting your jewelry in the actual context means photographing the accurate models so that people imagine how they would look if they wore it. Use your products on the model’s wrists, ears, feet, neck, and shoulders while photographing.
11. Sparkle Background
Jewelry has its own sparkle. Adding some more sparkle to it might make it look extraordinary. Sparkling backgrounds are typically used in a flat lay position, but in this instance, you can also add a fabric like satin or muslin, some props, and a sprinkle of sparkling glitter to create the most dramatic effects.
But make sure the product’s color contrast is perfect. If not, use soft and hard light in balance and avoid the different light sources.
Use photo editing software like Adobe Photoshop or Lightroom to create a sparkle background.
How to Set up a Jewelry Photography to Get Perfect Background
Adjusting jewelry gloss effects and selecting and using appropriate props can intimidate many jewelry photographers. Let’s now take a look at the proper jewelry photography background setup that produced the jewelry pieces’ allure.
Choose the right camera and tripod.
You must use a DSLR or mirrorless camera to manually adjust the aperture, shutter speed, and ISO. If you’re generating professional vibes in jewelry photography, create a plan to use the best camera for jewelry photography. In that case, a maximum aperture lens in the range of f/1.8-f/4 provides you with the best results.
Use a robust tripod that can deal with obtaining stable images. Additionally, the tripod aids in framing, enables focus angle adjustment and modifies the lighting source to suit the angle.
Select a macro lens.
The macro lens is considered in the time of photographing jewelry. It is basically used for two reasons. One has a shorter focal length that allows capturing minute details much closer within a short minimum focusing distance; the other has a longer focal length that also allows shooting in a comfortable space.
Add the proper lighting source.
The best source of lighting is natural or window light, but it is not constant enough to photograph. You may use an off-camera strobe or speed lights that will brighten the main subject dramatically.
It allows you to shoot at a lower shutter speed and keep your ISO lower. If you want to adjust the color temperature of strobe lights, you can use the white balance in a flash. An LED lighting setup is also an excellent option to dramatize the aesthetic look of jewelry products.
Do you want to eliminate shadows and reflections?
In terms of shadows, make sure to use the diffuser at a 45-degree angle to create a flattering glow. You can use a diffused light source or natural light to minimize the reflections when removing reflections.
Use appropriate props.
Appropriately props might perk up the jewelry in an attractive way. You can use a mannequin bust as a prop to photograph pendants, necklaces, or long earrings. These black busts make your jewelry stand out and give a sense of elegance.
To take frontal photos of pendants, bracelets, or anklets, you can use cardboard paper to show their natural shape. Glue, Blu-Tack, or double-sided tape can help to stand the ring horizontally and provide a nice angle. You can also use string to attach the dangling jewelry pieces.
Pro Tip: Placing too many elements can distract your audience from the breathtaking beauty of the jewelry. Keep it simple and elegant.
Clean the jewelry
Cleaning and polishing can double jewelry’s brilliance . If your jewelry pieces only need a light cleaning, you can simply wipe off the dust before shooting with soft, damp cotton or microfiber clothes. Put on hand gloves so that you won’t leave any fingerprints while handling it.
Ensure the accuracy of focus.
After setting all the tasks and selecting the right background, now it’s time to keep the entire focus on the main subject. Creatively photographed images must contrast colors to make the jewelry photos stand out. Try different angles that may be good for creating a catalog. Keep focus as if your winning shots showed the fine details and tangles of the jewelry pieces.
FAQs
What’s the best backdrop material for jewelry photography?
The best backdrop materials are made of fabrics like muslin and a blend of cotton-polyester. This is because muslin is lighter, and cotton-polyester is flexible.
What is the best background for jewelry photography?
Undoubtedly, both white and black backgrounds are the most versatile and show the authenticity of the jewelry product in front of the audience.
Can you use bed sheets as backdrops?
Yes, dark-colored bed sheets must be considered for any kind of photograph, including portrait photography, clothing photography, and shoe photography used as a backdrop. When photographing your jewelry items in a flat lay position, neutral or colored satin bedsheets are used. That gives an elegant vibe to your photographs.
Wrapping Up,
Every product photographer must have wished to click the best photographs that grab the customers at a glance. Without the right background, lighting, and arrangement of props, jewelry photography never reaches out to the audience’s minds.
Pay attention to every minute detail and give your jewelry photography an innovative and captivating appearance. Seek out a professional who can edit your photos however you like if it’s necessary. Start your jewelry photography journey with our best background ideas.
